Automotive Detailing Services Market: Introduction

  • Increasing year-on-year growth of production and sales of automotive vehicles is estimated to propel the demand for automotive detailing services. Automotive detailing leads to restoring and cleaning of a vehicle, which includes washing, waxing, or cleaning cars, vans, trucks and trailers. In detailing services, high-quality chemicals are used to fix and prevent damages and to improve the esthetic appeal of the vehicle.

Key Drivers of Automotive Detailing Services Market

  • Increase in awareness about vehicle maintenance and rise in car care interest among consumers are key factors boosting the adoption of automotive detailing services. Moreover, rising disposable income of consumers in developed and developing countries and increasing utilization of luxury options for vehicles are expected to further boost the demand for detailing services. Furthermore, growing production, sales, and usage of vehicles across the world fuels the automotive detailing services market.
  • Rise in sales of used vehicles or pre-owned cars drives the demand for vehicle detailing services. For instance, in the U.S., sales of used light trucks and passenger cars increased by 10.6% from 2010 to 2019. Used vehicles are more vulnerable and exposed to pollutants, which can depreciate the finish and deteriorate the interior of the vehicle, which further needs to be cared. These vehicles require trim cleaners, polishes and wax, and rim protectors, which in turn increases the demand for detailing services. Moreover, vehicle detailing services also preserve the interiors and extend vehicle life.

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Challenges in Automotive Detailing Services Market

  • Rising usage of hazardous chemicals in automotive detailing services is considered as major challenge for the market. Detailing service centers use film removers, foams, and acid for wheel cleaners that contain a strong alkali, which is harmful and can damage the car paint if not handled properly. For instance, acid wheel cleaners contain hydrochloric acid, phosphoric acid, and hydrofluoric acid, which are also harmful for the workers at detailing centers and has damaging effects on the human body.
  • Moreover, increasing regulations about environmental protection and occupational safety regulation on automotive detailing about the use of harmful chemicals hampers the detailing services market. Rise in use of do-it-yourself (DIY) detailing services in some countries also restrains the market. Furthermore, the COVID-19 pandemic led to the imposition lockdowns across the world, which forced businesses to shut down and subsequently, hamper the demand for automotive detailing services.

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Opportunities in Automotive Detailing Services Market

  • Development of anti-microbial vehicle care products for cleaning is expected to significantly propel the automotive detailing services market during the forecast period. Anti-microbial products help clean all the harmful bacteria inside the vehicle and aid the driver and passengers of the vehicle to save themselves from several health related infections. Moreover, vehicle owners have understood the importance antibacterial products and disinfectants to be used in their vehicles to curb the spread of the coronavirus disease due to onset of COVID-19 pandemic.
  • Demand for electric vehicles and luxury cars is rising among consumers, which in turn is estimated to boost the market. Several countries across the globe are offering incentives to electric vehicle manufacturers to boost EV production and usage. Furthermore, consumers are also spending huge amounts on car décors and car care services, which further propel the demand for vehicle detailing services.

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Automotive Detailing Services Market in North America to Expand Significantly

  • The automotive detailing services market in North America is expanding significantly due to increasing customer spending on leisure and comfort and extensive usage of professional automotive detailing services by drivers. Consumers in North America are more inclined toward conserving esthetics and appearance of their vehicles. Moreover, manufacturers are investing to launch cost-effective and high quality vehicle care products, owing to the high demand for vehicle detailing services in the region. Furthermore, several government laws and restrictions have been enacted in the U.S. for car wash at home, which further prompts vehicle owners to opt for professional vehicle detailing services in order to maintain the aesthetics of their vehicles. Additionally, the automotive detailing services market in Europe is expanding considerably due to adoption of expensive cars, increasing expenditure of consumers on their vehicles, and the presence of prominent automotive manufacturers in the region.

Key Players Operating in Automotive Detailing Services Market

The automotive detailing services market is highly consolidated. A few of the key players operating in the global automotive detailing services market are:

  • 3M CAR CARE
  • Tetrosyl Limited
  • Sonax Gmbh
  • Mobile Car Wash, LLC
  • MRK Auto Detailing
  • Orion Auto Detailing
  • Canada Car Detailing
  • Grand Sport Detailing (GSD)
  • Elite Mobile Detail LLC
  • EMCD Car Detailing
  • AABA Detailing

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