Market Overview

The learning analytics market is expected to reach USD 8.3 Million at a CAGR of 26%. The historic forecast period value was valued at USD 3.1 Billion. The learning analytics market has a lot of room for worldwide expansion in its primary functional geographies, thanks to rising needs and trends. The science of analytical thinking is what learning analytics is all about. The interactive learning interfaces provide the necessary support for learning analytics. These are regarded as essential components of the strategy. Learning analytics employs a combination of learning and data analysis in conjunction with human aspects. The techniques used in learning analytics aid in better decision-making.

The coronavirus epidemic has presented the healthcare industry with numerous problems and difficulties. Even though demand for many types of medical services increased during the various waves of the coronavirus pandemic, other markets and business units face numerous hurdles. Businesses that use traditional methods are having a difficult time due to operational restrictions and lockdown imposed by various governments. To deal with the pandemic's bad effects, it's critical to turn to the world of digitization and investigate what the learning analytics industry has to offer in terms of analytical thinking.

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Market Segmentation

Based on the applications, the market is segmented into People Acquisition and Retention, Curriculum Development and Intervention Management, Performance Management, Budget, and Finance Management, Operations Management, and Others.

Based on the components, the market is segmented into Software, Services (Managed Services, Professional Services, Consulting, and Support and Maintenance).

Based on the end-users, the market is segmented into Academic, K-12, Higher Education, Enterprise/corporate, Small and Medium-sized Enterprises (SMEs), and Large Enterprises.

Based on the market’s deployment model, it is segmented into On-premises and Cloud.

Based on the region, the market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World (RoW).

Regional Classification

By the end of the global forecast period, the North American region is predicted to have the largest growth in the learning analytics market, with the emergence of elements that will aid in gaining market supremacy. IT, sales and marketing, supply chain mechanisms, finance and HR, shop floor, and product management are all part of the learning analytics sector. The fundamental reason for this is the rapid growth of technology, which has been accompanied by widespread and early adoption of these solutions by the target audience in this region.

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Industry News

The major key players in the market are IBM (US), TIBCO (US), D2L (Canada), Microsoft (US), Ellucian (US), Hobsons (US), Oracle (US), Civitas Learning (US), Zogo Technologies LLC (US), SAP (Germany), InetSoft (US), SAS Institute (US), Tableau Software (US), Certica Solutions (US), and MicroStrategy (US). The market opportunities for learning analytics aid in anticipating how key market players will seize them and turn them into something profitable for the worldwide market. These propelling market prospects also play an important role in analyzing market competition and drawing a competitive graph that will help regions gain market domination by the conclusion of the projection term.

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