The global education and learning analytics market was valued at US$ 3890.3 million in 2020 and is expected to reach US$ 16,835.9millionby 2027; it is expected to grow at a CAGR of 23.3% from 2020 to 2027. Learning analytics has emerged from varied branches of science, including psychology, statistics, sociology, data mining, information science, and machine learning, to understand data collected during teaching, learning, and education administration, among other services. Thus, learning analytics signify analysis of a huge volume of data originated and gathered from several sources by students and researchers for evaluating the performance assessment of students. Usually, learning analytics is restricted to evaluate student performance; however, with growing progress in the market, it has extended to business enterprises as workforce management. The workforce management is performed through gathering and analysing the data, anticipating the workload, assessing the staff requirements, preparing the staff schedules as well as measuring the daily assessment. There are several tools used in learning analytics, such as predictive analytics, adaptive learning analytics, content analytics, analytics dashboard, and discourse analytics.

Learning analytics use social network analysis to assess student-to-student as well as student–teacher relationship and support interaction sessions for recognizing student performance. Growing need to develop competitive strategies to withstand the market and rising focus on personalized learning is anticipated to be the key trend for the learning analytics market. Also, the increase in the adoption of mobile devices such as laptops, smartphones, and tablets is projected to offer prosperous opportunities to the market. On the other hand, lack of technical know-how to implement learning analytics, along with lack of data storage infrastructure, is expected to be a key restraint for the market growth. Several countries across the world are significantly investing in R&D for learning analytics. The US was recognized as one of the world leaders in the field of R&D and the application of learning analytics. For several years, learning analytics has been regulated at the national level.

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The report segments the education and learning analytics market as follows:

By Component

  • Software
  • Services

By Application

  • Budget and Finance Management
  • People Acquisition and Retention
  • Operations Management
  • Performance Management
  • Curriculum Development and Intervention Management

By End User

  • Academics
  • Corporate

By Geography

  • North America
  • US
  • Canada
  • Mexico
  • Europe
  • France
  • Germany
  • UK
  • Italy
  • Russia
  • Rest of Europe

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Education and Learning Analytics Market Forecast to 2027 - Covid-19 Impact and Global Analysis by Component (Software, Services); Application (Budget and Finance Management, People Acquisition and Retention, Operations Management, Performance Management, Curriculum Development and Intervention Management); End User (Academics, Corporate)

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