Global Sustainable Cleaning Products Market
The GMI Research forecasts that the Sustainable Cleaning Products Market is witnessing an upsurge in demand over the forecast period. This is mainly due to the increasing popularity of natural and plant-based household cleaning products.
Introduction of the Sustainable Cleaning Products Market
"Sustainable Cleaning broadly means practices and products that assist in conserving resources and protecting the environment. Cleaning products play a crucial role in cleaning households free from bacteria and other contaminants. They are usually made from chlorine bleaches, preservatives, and solvents.
Key Players of the Global Sustainable Cleaning Products Market:
- Church and Dwight Co. Inc.
- Godgrej Consumer Products Ltd.
- Kao Group
- P & G
- Unilveer N.V.
- Henkel AG & Co.
- Reckitt Benckiser Group Plc
- Goodmaid Chemical Corporatiion
- Colgaet Palmolive Co.
- Jhonson and Son Inc.
Sustainable Cleaning Products Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Growth in the global sustainable cleaning products market is primarily attributed to the substantial switch from traditional products to green cleaning items and augmenting demand for these products to consumers. In addition, the usage of these products reduces the various environmental and health impacts and risks associated with their production, implementation, and disposal because of the application of less or no harmful chemicals and Volatile Organic Compounds (VOC). These products stimulate the utilization of recyclable and renewable materials, which further strengthens the sustainable cleaning market size. Furthermore, the cleaners can significantly improve indoor air quality and curb cleaning-related health problems. The large retail chains are gaining prominence, particularly in the Asian markets, as they are self-reported places to shop for household cleaning products. However, the widespread outbreak of the coronavirus pandemic has negatively contributed to the market growth led by the temporary halt in major production plants and distribution channels, import-export platforms. Also, excessive process time as compared to chemical-based products will hinder the sustainable cleaning market share.
Product Segment Drivers
Based on the product, laundry detergents will expand at a higher CAGR in the near future. This is mainly because of the growing notability of e-commerce, especially among the workers owing to easy availability and convenience. Moreover, the favorable strategic initiatives by the leading players have raised the market growth. Church and Dwight Co. Inc., in 2019, officially introduced a laundry detergent known as OXICLEAN, which further supplemented the industry growth.
End-Use Segment Drivers
Based on the end-use, residential is contemplated to increase at a remarkable rate over the coming years. This is due to the accelerating penetration of washing machines in developing countries. GCPL, Godrej Consumer Products Ltd. in 2021, declared the enlargement of the detergent portfolio, with the initiation of product Eee Variant, which is guiding the market growth.
Based on the regional coverage, Asia-Pacific is projected to grow at a faster rate because of the robust presence of the leading players such as Unilever and Procter & Gamble, Rohit Surfactants Pvt. Ltd., and Nirma Limited. For example, Rohit Surfactants Pvt. Ltd. is engaged in providing Xpert Dish bar, Ghadi Machine Wash, etc., which has paved the way for market growth.
Sustainable Cleaning Products Market Segmentation:
Segmentation by Products
- Laundry Detergents
- Surface Cleaners
- Dishwashing Products
- Toilet Cleaners
Segmentation by End-Use
Segmentation by Region:
- North America
- United States of America
- Asia Pacific
- Rest of APAC
- United Kingdom
- Rest of Europe
- South Africa
- Saudi Arabia
- Rest of the world (remaining countries of the LAMEA region)
About GMI Research
GMI Research is a market research and consulting company that offers business sights and market research reports for every enterprise, including small & medium enterprises and large organizations. Our research team helps the clients to understand the impact of market dynamics such as market size, share, drivers, growth opportunities, and other aspects. We have a team of analysts and industry experts who conduct market intelligence studies to ensure relevant and fact-based research across a wide range of sectors such as FMCG, Technology, Energy, Healthcare, and other industries. We collect relevant information about the industry using both internal and external databases. Our main focus is to keep our clients abridged of the emerging opportunities and challenges in a wide range of industries. We provide step-by-step assistance to our client through strategic and consulting services to reach a managerial and actionable decision. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research are always looking forward to helping businesses stay ahead of the curve.
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